It’s hard to be funny… let’s be angry instead.

http://m.youtube.com/watch?v=iiIaNh0NlGo&desktop_uri=%2Fwatch%3Fv%3DiiIaNh0NlGo

You know this video (and let’s be clear it’s 45 seconds long so it’s not running on TV) has the potential to be really good. But I think it misses the mark. Why? Because I think it’s way off-emotion.

The ObamaCarenado is trendy for sure, but instead of campy parody they go way over the top with fear and anger. Now, I will say I really liked the end, but in general, this video just feels really angry to me, whatever humor it may have is lost in that anger. Now that may play well to the base, but I don’t think it works so well with independent voters.

Good humor and good parody are hard. The video takes the easy way out, trying for neither and I think it accomplishes less because of it. Had they really bought into the Sharknado what could they have accomplished? Instead it just a macguffin to be angry. I guess that’s one way to go, but the creators of Sharknado have nothing to worry about.

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